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We created Mustard Ice Cream for French's and then dared people to try it.
D&AD: Wood Pencil for Brand Activation
ADDYs: (4) Gold Spikes, (8) Silver Spikes
Shorty Awards: Best Consumer Brand, Silver Winner Food & Bev
Social Content Featured On: USA Today, Elite Daily, ABC World News Now, Food & Wine, BuzzFeed, USA Today Money, CNET, Fast Company, CBS Los Angeles, Star Tribune, Trib Live
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Oscar Meyer announced their Ice Dog Sandwich right when the press started picking up Mustard Ice Cream… hmm interesting. 🤔
We had something to say on the matter.
